There’s an effective way you can grow your South Florida business. If you haven’t done it yet, it’s not too late: utilize awning signs in Pompano Beach. Your store can experience more customers and sales just by putting up an awning over your storefront. Don’t see your awning as a piece of fabric attached to your building. See it as a marketing tool to advertise your business services, while shading your customers from South Florida’s heat. Check out the benefits of awning signs and how AdGraphics can assist you.
Increase Store Visibility
If your business is in a row of stores in an outdoor mall, it will be hard to stand out with nothing more than a business sign in the window. An awning can completely change that. Awning signs in Pompano Beach are high up and protrude out, making your shop more noticeable than the surrounding stores. Customers will spot it from a distance, whether they were actively searching for it, or casually stumbled upon it. An added benefit of awnings is they’re charming and can add flair to your shop.
Effective Marketing Strategy
When you utilize your awning space correctly, it can become an effective advertising strategy. The best way to use them is to showcase your business name, what you sell, and your store’s address. You can also add your business logo and make sure to use the same colors across all your marketing material. This will establish brand recognition and that is integral in helping your business grow. If you don’t think being consistent with your colors can make a huge difference, just think about the dark green and white branding of a certain coffee company, or the brown and yellow of a popular shipping courier. When you contact AdGraphics for awning signs in Pompano Beach, we’ll supply you with the printed graphics combined with a Sunbrella fabric awning.
Expands Your Store
An awning can expand your store by creating additional space outside, allowing you to sell more of your products and serve more customers. Awnings are a perfect addition for restaurants, cafes, and other dining establishments. You can place tables and chairs out front and create a completely different atmosphere than the dining experience inside.
You don’t have to sell food and coffee to benefit. If you have a retail store, you can sell more inventory by adding an awning and additional accessories, like a clothing rack or magazine stand. By adding a string of lights or decorative lamps, the space can be used well into the evening and night. Sunbrella awnings can offer weather protection against light rain and scorching heat. As a result, your customers won’t sacrifice comfort by shopping or dining outside your establishment.
Improves Store Atmosphere
There are at least two significant ways that awning signs in Pompano Beach can improve your store atmosphere. First, it keeps your customers comfortable by providing shade and protection against the elements, which we briefly touched on. Customers are more inclined to stick around during a scorcher when there’s an awning overhead. Second, it keeps your storefront cleaner by protecting it against debris like fallen leaves, litter from passersby, and even bird droppings. Since customers are attracted to a nice atmosphere, you increase your chances of getting repeats.
In South Florida, temperatures can get high and stay that way for months. When the sun beats down on your store windows, it increases the temperature inside. Do you find yourself lowering the AC during the hot summer months to keep your store cool and customers happy? Maintaining comfort is a must, but this solution is costly and certainly not energy efficient. A high-quality awning that is correctly installed over your windows and storefront can decrease the amount of heat your windows absorb, significantly reducing your energy bill.
Awning signs can do a lot for your business, more than meets the eye. A quality awning will go a long way, so you should avoid buying cheaply made fabrics and hiring a company with subpar printing skills to save a buck. Your awning will deteriorate in no time, and that does nothing but hurt your brand. Instead, contact AdGraphics. We’ll outfit you with beautifully printed 3M graphics in Pompano Beach on a Sunbrella awning.